IGNITE TRAVEL GROUP PARTNERS WITH SEVEN WEST MEDIA TO POWER 7TRAVEL
Ignite Travel Group has partnered with 7travel, applying its unparalleled experience in crafting holiday packages and managing fulfillment to power exclusive limited-time offers via the 7travel network.
ITG’s CEO Ryan Thomas said the partnership with 7travel presents a great opportunity to expand the company’s reach and exposure for its partners, and continue delivering incredible holiday packages to Aussies.
“Our teams have a longstanding history of developing exceptional holiday packages that deliver beneficial solutions for our partners to drive higher volume room nights and attract new customer sets, all whilst offering incredible holiday packages to targeted markets across Australia,” Mr Thomas said.
“With the addition to 7travel we will now reach an estimated 15 million Australians every week. We can proudly say that no other travel operator comes close to this level of innovative, unique and strategic distribution.”
Seven West Media’s Head of 7travel Sally McFadyen said the partnership will enable 7travel to deliver curated holiday experiences on unprecedented levels, alongside a range of editorial and storytelling content.
“Ignite has a track record of award winning performance; one which gives it an agile ability to secure fantastic deals which are beneficial for both travellers and suppliers,” Ms McFadyen said.
“We see this partnership as a powerful opportunity to significantly grow 7travel content and offer holiday deals with amazing value and benefits available exclusively to our highly engaged audiences across Australia.”
The partnership launches 1 July 2018 with exclusive limited time only offers with savings up to 70% off holiday packages including flights. Launch offers feature Australia’s most recognised brands and popular destinations including Westin Nusa Dua Bali, Marriott Momi Bay Fiji, JW Marriott Marquis Dubai, Sheraton Full Moon Maldives, Reef House Palm Cove, Le Meridien Sentosa Singapore, The Naka Island Resort Phuket and more.
7travel launched in 2017 as a platform to convert inspiration into travel reality for Australians, closing the loop between content and experience to give audiences a way to book and plan holiday experiences they see on television. 7travel reaches Australia’s largest combined audience across Seven West Media’s television, social, digital and print media channels, with travel features in popular programs Sunrise, The Morning Show and Better Homes & Gardens.
Ignite Travel Group has evolved from a patented travel-based rewards and promotions business to an awarded, multi-channelled travel marketing corporation. Parent to RewardsCorp, My Holiday Centre and Holiday Exclusives, ITG is one of the larger private corporations on the Gold Coast currently employing over 150 staff.
ENDS – For an interview with Ryan Thomas, Chief Executive Officer of Ignite Travel Group or for further information, please contact Rachael Walker, Marketing Manager, Ignite Travel Group on 07 5555 8888 or email: [email protected]